Jordan KahncloseAuthor: Jordan Kahn
Name: Jordan Kahn
About: Jordan Kahn is a main contributor for the Jace Hall Show and has been an avid gamer for over 15 years. He also writes about all things Google for 9to5Google.com and covers breaking Apple news for 9to5Mac and mobile products for Butterscotch.com.See Authors Posts (346)
With the entire gaming industry experimenting with new subscription and payment models, some of which are doing better than others, it’s not much of a surprise that Apple too is considering new methods of monetizing gameplay on their platforms.
In addition to creating an entirely new standard of mobile gaming with the iOS platform and App Store, they have contributed to micro transactions with in-app purchases, and created a new price bracket for high-quality, downloadable games.
But now Apple is once again leading the way, at least in mobile, by allowing publishers to offer subscription based gaming services to iPad users. Bloomberg explains:
Big Fish Games, a Seattle-based game publisher, won approval from Apple to become the first to offer users access to dozens of titles for $6.99 a month. Until now, games have only been available one at a time, requiring users to download individual applications.
The report describes the service being similar to Netflix, as games will apparently be “streamed to a user’s iPad from”, in the case of this publisher, Big Fish’s data centers.
You’ll also have to be on Wi-Fi to access the service initially. It’s unclear exactly how involved Apple will be in the process, but Bloomberg says Apple will still take in a 30% cut of profits.
It’s a model that was available initially only to publishers of digital publications through iBooks on Apple’s iOS platform. It is also a model that many industry analysts have suggested might work for console publishers, and Apple’s decision to embrace it could have huge impact on where the industry goes next (depending on its success of course).
While Apple hasn’t officially announced the decision, founder of Big Fish Games Paul Thelen had this to say about the company’s willingness to allow the service:
“It took longer than usual to be approved…they [Apple] needed to be convinced there’s a reason to charge customers every month.”
We’ll update you when we hear from Apple on the exact details of how the service will work for publishers and users. In the meantime, you can let us know in the comments and on our Facebook page how you feel about these subscription-based “all-you-can-eat” gaming models.
Post By Jordan Kahn (346 Posts)
Jordan Kahn is a main contributor for the Jace Hall Show and has been an avid gamer for over 15 years. He also writes about all things Google for 9to5Google.com and covers breaking Apple news for 9to5Mac and mobile products for Butterscotch.com.
Meet the one of a kind Atari accessory that makes sense of the iPhone in a way only classic, 1337 gamerz could ever have imagined.
A new iOS app released today by developer XVision is a remake of the 1981 classic "Donkey.Bas", which was co-written by none other than Microsoft's Bill Gates for IBM's running…
Following the release of Apple's 2012 Supplier Responsibility Report several reports are starting to come out backing up claims of poor working conditions within the company's supply chain in China.…
Netflix has officially announced it will be abandoning any and all plans to rent out video games by mail.
Here's ACTA, yet another in a line of four letter acronyms which could infringe on the rights of citizens everywhere.
A new feature being developed by Microsoft is stirring up a bit of controversy, not necessarily for its ability to help you avoid dangerous parts of town, but mainly for…
A report claims Microsoft will upgrade its disc drive in the next-gen Xbox (720?) from its standard DVD drive to a Blu-Ray drive similar in Sony's PS3. The report cites…
Blizzard is giving you a chance to get a piece of WoW history...and it's all for a charitable cause.
Have Your Xbox 360 and Eat Your Hot-Pocket, Too. Food doesn't cause obesity, attachments to the ends of our XBOX controllers do...
Several Richmond, Kentucky-area criminal investigations are on suspension, following a decision by the Supreme Court that GPS tracking of suspected criminals is illegal without a court-issued warrant.